Semiotics in Marketing and Advertising leaf node


URI

https://openalex.org/T13837

Label

Semiotics in Marketing and Advertising

Description

This cluster of papers covers a wide range of topics related to semiotics, cultural studies, propaganda, media, art, ethnography, communication, sociology, language, and identity. It explores the use of signs and symbols in various cultural contexts, the impact of media on society, and the representation of identity through different forms of communication.

Implementation

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<https://openalex.org/T13837> a skos:Concept ;
    rdfs:label "Semiotics in Marketing and Advertising"@en ;
    rdfs:isDefinedBy openalex: ;
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    skos:broader oasubfields:1208 ;
    skos:definition "This cluster of papers covers a wide range of topics related to semiotics, cultural studies, propaganda, media, art, ethnography, communication, sociology, language, and identity. It explores the use of signs and symbols in various cultural contexts, the impact of media on society, and the representation of identity through different forms of communication."@en ;
    skos:inScheme openalex: ;
    skos:prefLabel "Semiotics in Marketing and Advertising"@en ;
    openalex:cited_by_count 2805 ;
    openalex:works_count 4416 .