The Role of Narrative in Persuasive Communication leaf node


URI

https://openalex.org/T12214

Label

The Role of Narrative in Persuasive Communication

Description

This cluster of papers explores the role of narrative in persuasive communication, focusing on concepts such as transportation, identification, emotion, entertainment-education, awe, media enjoyment, health behavior change, parasocial interaction, and empathy. It delves into how narratives can influence beliefs, attitudes, intentions, and behaviors across various domains including health communication, entertainment media, and social influence.

Implementation

@prefix oasubfields: <https://openalex.org/subfields/> .
@prefix openalex: <https://lambdamusic.github.io/openalex-hacks/ontology/> .
@prefix owl: <http://www.w3.org/2002/07/owl#> .
@prefix rdfs: <http://www.w3.org/2000/01/rdf-schema#> .
@prefix skos: <http://www.w3.org/2004/02/skos/core#> .
@prefix xsd: <http://www.w3.org/2001/XMLSchema#> .

<https://openalex.org/T12214> a skos:Concept ;
    rdfs:label "The Role of Narrative in Persuasive Communication"@en ;
    rdfs:isDefinedBy openalex: ;
    owl:sameAs <https://en.wikipedia.org/wiki/Narrative_persuasion>,
        <https://openalex.org/T12214> ;
    skos:broader oasubfields:1208 ;
    skos:definition "This cluster of papers explores the role of narrative in persuasive communication, focusing on concepts such as transportation, identification, emotion, entertainment-education, awe, media enjoyment, health behavior change, parasocial interaction, and empathy. It delves into how narratives can influence beliefs, attitudes, intentions, and behaviors across various domains including health communication, entertainment media, and social influence."@en ;
    skos:inScheme openalex: ;
    skos:prefLabel "The Role of Narrative in Persuasive Communication"@en ;
    openalex:cited_by_count 425180 ;
    openalex:works_count 19762 .